The MMC Adviser

An MMC adviser is an expert in modern methods of construction (MMC), providing specialist guidance and support to both organisations, project teams and individuals seeking to adopt contemporary innovations to deliver improved outcomes.

The term is “MMC Adviser” is referenced within the RIBA DfMA Overlay to 2030 – which recommends that “for successful implementation of a DfMA approach, a project team should include an MMC adviser”.

MMC is a really broad term that includes new technologies, digital tools and techniques, offsite manufacture and the use of efficient processes to deliver better outcomes.

Most importantly – MMC is an enabler, not an outcome. It is not a silver bullet but a strategic choice that requires expertise to ensure it focussed, context-appropriate. Knowing both when, where and what to do and what not to.

An MMC adviser in instrumental in supporting teams to make these critical judgements, to enhance the probability that the intended outcomes will be successfully delivered.

With a fast-evolving landscape, keeping pace with the latest innovations can be challenging. Critically analysing innovations, to differentiate between promise, potential and practical application, to navigate pitfalls and challenges and instead deliver tangible benefits opportunity is a complex task. This is where an MMC adviser adds value. 

Through specialised support and guidance, an MMC adviser can help project teams navigate new ground with confidence. By leveraging their expertise, MMC advisers ensure that modern methods are applied to deliver their promised benefits, such as increased certainty, quality, and sustainability credentials, without introducing unnecessary complexity, cost or risk.

Akerlof is the UK’s leading MMC adviser. 

We have supported central government, blue-chip companies and project teams to embed new, modern methods to deliver enhanced outcomes. We bridge the gap between innovative concepts and practical application, ensuring that your adoption of MMC is both focussed and deliverable.

Working across social infrastructure, housing and other sectors, we apply our knowledge and experience to ensure modern methods, processes, systems and solutions are tailored and applied appropriately to suit our clients, their teams, skills and the environment. MMC that is right for the context and people.

Horses for courses – to deliver betters.

Jamie Hillier


With a penchant for tweed and jackets with leather arm patches, Jamie began his career as a quantity surveyor, before climbing the ladder to lead major projects for a Tier 1 contractor.

Eventually expanding his book collection beyond copies of SMM7, Jamie has interest in a broad range of subjects linked to delivering better outcomes for society and the environment.

His strategic insights on MMC and behavioural science have made their way into numerous government, industry and academic publications, including the Construction Playbook, Transforming Infrastructure Performance Roadmap to 2030, the Platform Rulebook and the RIBA DfMA Overlay.

John Handscomb


Construction is in John’s blood. Learning from his father who was a planner and project manager, John began his career by working on some iconic projects in both the public and private sector.

As a procurement expert and integrator of new ways of working, John has pioneered the integration of platform principles, DfMA processes and supply chain within over £5bn projects in the last 15 years, for some of the largest building programmes in the UK. Despite his considerable expertise, John keeps it simple, communicating complicated ideas with ease and helping to equip the industry with new knowledge and skills.

Outside of Akerlof, John enjoys his executive role with technology start-up ScanTech Digital, spending time with his family, taking trips down the football, playing a bit of golf with friends and the odd pint. 

Our name is shared with George Akerlof, a Nobel Prize-winning economist.

His seminal paper, Market for Lemons, demonstrated the devastating consequences of making decisions under the conditions of quality uncertainty and unequal information between buyers and sellers, increasing the chance of buyers ending up with a ‘lemon’.

This 50-year-old concept continues to retain parallels within the construction industry.

Through our insight and experience, we can rebalance this information asymmetry on behalf of our clients, levelling the playing field to deliver better outcomes.